The apple brand celebrates its 40th anniversary in France. The opportunity for the company founded by Steve Jobs to strengthen its presence in France, with a big surprise reserved for music lovers.
If you like Apple and music, you will soon be able to combine your two passions. This year, Apple is celebrating its 40th anniversary in France. The opportunity for the company to innovate, by formalizing the opening of its Apple Music radio studio in Paris, the first of its kind in continental Europe.
A nice surprise for the followers of the brand, greeted by Tim Cook in an official press release of the brand: “France holds a special place in my heart. Every time I visit, I am inspired by this welcoming, dynamic and deeply creative community of artists and developers. I am delighted to celebrate 40 years of Apple in France with our local teams and the customers and communities they serve ”.
Forty years of innovation in France, this new studio will open its doors on the iconic avenue des Champs-Élysées, and will be endowed with the brand’s promises, “State-of-the-art equipment”. Goal ? Impose yourself as a “Place of creation of original local content like the other Apple Music studios in Los Angeles, New York, Nashville and London”. At the helm of the project, technophiles will be able to find Apple Music hosts Mehdi Maïzi and T-Miss, who will allow the French studio towelcome the biggest names in the music scene French speaking and European.
Several audio programs and interviews should also be recorded there, promises the American company, starting with the broadcasts. THE CODE – Apple’s first podcast dedicated to French rap – and French hits. All of these original creations will be accessible from the Apple Music platform.
Sustain Apple Music in France
Announced at WWDC 2015, Apple Music is Apple’s on-demand music service. Available by subscription (free or paid), and accessible in more than 160 countries, the platform has in addition to its music library, a large number of podcasts and original radio shows. The arrival of an Apple Music studio in France should undoubtedly make it possible to strengthen the presence of the American company with the French public.