Smartphones reign supreme in our hands. But that doesn’t mean they all answer the phone.
Each year INSEE, the national institute of statistics and applied studies, publishes a report on the different habits of the French with their telephones. While the coverage rate reached record highs in 2021, exceeding 99% of people equipped, the figures have been following a logical growth for several years now.
As has been the case since the beginning of telephony, it is the oldest who are the least inclined to turn to the latest products. In fact, only 36% of those over 75 own a smartphone. A rate that reaches 94% when we talk to 15-29 year olds, the youngest age group in the study.
Fixed telephones still very present among seniors
Interesting figure also, only 15% of those over 75 have only a mobile phone, again when we look at the youngest segment of the study, this figure increases to 35%. Nearly one out of 5 elders has only a fixed telephone, and no mobile telephone. A figure which is 1% for people aged 15 to 29.
But in addition to these statistics that we can see every year, INSEE has decided to take an interest in figures that we do not see every day in polls, but which are very revealing of our habits. Thus the polling institute asked its panel if they systematically answered the calls or not.
The figures here are quite interesting, because they show that the uses are quite similar, regardless of age. If a variation is well noticed, with elderly people who respond less “systematically” than young people, the difference is less than on the other INSEE data.
One in 5 French people will not necessarily drop out
Thus 15-29 year olds always respond in more than 70% of cases. But nearly 20% screen their calls and check which number is trying to reach them before answering. A figure that is found throughout the study regardless of the age of the respondents. As for the oldest, almost 30% screen their calls.
INSEE also notes in its study that men will filter calls more than women, they who could be more affected by cold calling than their companions (contracts and subscription papers are often in the name of the gentleman in a home). INSEE also points out that the “filtering” of calls is not the same depending on the region. Thus people living in the Parisian urban area drop out less “systematically” than the inhabitants of the provinces.
The study is available in its entirety here or in the source of the article.