Fortnite is the most popular video game in the world, and Twitch streamer Ninja is the most Googled!
With some 3.24 billion gamers worldwide and Twitch streamers earning millions by streaming their games, fashion retailer Superdry set out to identify the most popular games and players by analyzing Google data from 169 countries in the past 12 months.
What are the most popular video games?
Launched in 2017, Fortnite is a free-to-play, cross-platform battle royale game that has truly taken the world by storm. The data reveals that it is ranked number one in 106 countries, making it the most popular game globally. The second position goes to Minecraft, a block game offering to create universes in a three-dimensional space, which is the most sought after in 51 countries, including Russia, Brazil and South Korea.
Even though Fortnite and Minecraft clearly dominate the rankings worldwide, the top 5 is rounded out by Grand Theft Auto V, Genshin Impact, and Valorant, which top searches in just a few countries. Without too much surprise in France, it is Fortnite that dominates the market.
Who is the most popular Twitch streamer?
The most popular Twitch streamer in the world is Ninja, an American gamer with 17 million followers on the platform. Top-searched in 46 countries, Ninja rose to fame streaming his Fortnite Battle Royale games. His popularity notably allowed him to invite celebrities such as Drake or Travis Scott to play with him.
No. 1 in 36 countries, British streamer TommyInnit is the second most searched streamer on Twitch in the world. At only 17 years old, he holds two Guinness World Records: that of the most followed streaming channel on Twitch dedicated to Minecraft and the most views.
The third most Googled streamer on Twitch is AuronPlay, who lives in Spain and has 10.6 million followers. His username is unsurprisingly the most searched in many Spanish-speaking countries such as Bolivia, Chile and Peru.
The ranking has only two female streamers, Pokimane (#1 in 12 countries) and Pqueen (#1 in three countries). 25-year-old Moroccan-Canadian YouTuber Pokimane is most famous for her dedicated League of Legends and Fortnite streams, while Turkish Pqueen has amassed 1.7 million followers over the years. In France, and even in 8 countries, Squeezie is the top streamer on Twitch.
The most famous streamers, who rack up millions of hours of views per month, derive substantial income from their broadcasts, while building an empire of loyal followers. According to sources like Influencer Marketing Hub, these average $250 per 100 followers. The 10 most followed Twitch streamers therefore share more than 20 million in revenue paid by the platform!