Xbox buys Activision Blizzard, what about exclusives?

Xbox boss, aka Phil Spencer, spoke about the takeover and what would happen to Activision Blizzard licenses.

Yesterday, Microsoft officially announced that it had acquired the Activision Blizzard studio, as well as all of its subsidiaries. While this news created a collective shock within the gaming community, it above all raised a lot of questions about the studio’s flagship franchises. In fact, when a studio buys out another, and in addition it is a manufacturer, it is legitimate that all the licenses held by the one who is bought out pass under the exclusive control of the one who redeems.

This is particularly what happened during the takeover of ZeniMax Media last year. All upcoming Bethesda games are indeed going to be Xbox exclusive franchises, with the exception of death loop and Ghostwire Tokyo who had previously secured an exclusivity deal with PlayStation for a limited time. Regarding Activision Blizzard, the matter is a little more delicate.

Indeed, the studio contains many multiplayer franchises, and especially multi-platform since the dawn of time. This is the case ofOverwatch, Call of Duty, World of Warcraft or Diablo. All these games have managed to build a loyal community of players, which today cannot do without the entire game on PlayStation consoles. If in the official press release it was stated that ” Activision Blizzard games are available on different platforms and we plan to continue supporting these communities in the future “, Phil Spencer has provided some vague details.

No exclusives… yet?

Asked by Bloomberg following the announcement, he actually said: “I just want to say to gamers who are currently playing Activision Blizzard games on Sony’s platform: We have no intention of driving communities away from this platform and we remain committed to that. “A statement that could reassure … at least some players.

Because it could also mean that existing titles will continue to support Sony platforms, while future games will focus on Microsoft platforms. After all, that’s what players want when an acquisition is made official, namely to obtain the best exclusives, which comforts them in their choice of console. This is also what a builder wants, who can thus attract more people to the platform.

When we know that Microsoft sells up to 2 times less consoles than Sony, Xbox would have every interest in securing certain franchises in the future. According to a source familiar with the matter, the firm will look at exclusives on a case-by-case basis, and it is not yet known which games will be affected. However, Phil Spencer has already explained that some games will soon be added to Xbox Game Pass, so these are the first fruits of this takeover.

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